Do you want to grow your dental implant practice and increase case acceptance for high-value cases? If so, you’re going to enjoy this exciting episode of Driven Dental Marketing with our special guest, Dr. Philip Gordon. Dr. Philip Gordon received his DDS degree from the University of Missouri – Kansas City School of Dentistry Dental School. […]
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During the 1995 Berkshire Hathaway Annual Shareholders Meeting, an audience member asked Warren Buffett and his partner Charlie Munger whether they would ever consider starting a business school. After saying they weren’t interested, Buffett emphasized that he believed he could “learn a lot from other people.” “In fact,” he continued, “if you learn reasonably well from […]
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If the biggest obstacle to closing dental implant cases is the high out-of-pocket costs to patients, does it make sense to offer in-house financing options? Is it too much of a hassle? We know offering in-house financing for dental implant patients isn’t always an easy decision. Running a dental practice is hard enough work that […]
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One of our team members, Nick, recently had an experience at the auto mechanic’s shop that reminded him of what dental implant patients experience when looking for teeth replacement solutions. For many people, a trip to the auto mechanic isn’t very fun. Even routine maintenance trips can be a stressful experience for people who don’t […]
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When planning for the future of your dental practice, one of the most important considerations is what type of patients you want to serve. According to Paul Homoly, dental patients generally fall into two categories, modest-care patients and complex-care patients. Understanding the distinction between modest-care patients and complex-care patients is important because each type wants […]
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In this episode of the Driven Dental Marketing video interview and podcast series, we welcome Dr. Bruce Baird onto the show. We talk about dental patient financing and how to close more high value implant cases by offering better financing options for implant patients. Dr. Bruce Baird, DDS, has been a dentist for 38 years and […]
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While it may sound strange, the best dental marketing strategies have a lot in common with how bakers search for the ultimate dessert recipe. For example, The Food Network recently undertook the ultimate cookie quest in search of the perfect chocolate chip cookie. As you might imagine, people tend to be pretty opinionated about what […]
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