What a Chocolate Chip Cookie Experiment Can Teach You About Dental Marketing

While it may sound strange, the best dental marketing strategies have a lot in common with how bakers search for the ultimate dessert recipe. For example, The Food Network recently undertook the ultimate cookie quest in search of the perfect chocolate chip cookie. As you might imagine, people tend to be pretty opinionated about what […]

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What Dental School Didn’t Teach You About Implant Case Presentation

While dental school does a great job preparing dentists to treat patients, it does a poor job helping dentists with case presentation, especially dental implant case presentation. For example, even at Harvard School of Dental Medicine, case presentation practice is focused on third- and fourth-year clinics and practicing with colleagues and faculty, as noted on […]

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The Simple Case Presentation Shift That Can Unlock Tremendous Dental Implant Practice Growth

If you have the right clinical training, proven dental implant marketing, and a well-trained team but still struggle to grow your dental implant practice, case presentation might be what’s holding you back. To help you, we reached out to Dr. Paul Homoly, president of Homoly Communications Institute, a leading resource for helping dentists increase case […]

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How to Build Trust with Dental Implant Patients in Less Than Five Minutes

Whether to move forward with getting dental implants is a big decision for patients. While dental implants can truly change their life, they’re an expensive procedure with significant out-of-pocket costs. If you don’t build trust with your implant patients, there’s little chance they’ll move forward. While getting the right clinical training, marketing strategies, and training […]

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How To Get Patients To Say Yes To Dental Implant Treatment with Dr Paul Homoly

​​​​We’re honored to welcome Dr. Paul Homoly onto the Driven Dental Implant Marketing podcast and interview series! Dr. Paul Homoly is the president of Homoly Communications Institute, an excellent resource for dentists who want to increase case acceptance and elevate their professional and practice-building skills. With over thirty years of experience as a restorative dentist and […]

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3 Ways to Improve Your Return on Investment on Dental Implant Advertising

In our experience, adding implant dentistry to a general practice can be one of the greatest investments for a dental practice. When building Driven Dental Marketing, we sought to find predictable, profitable, ways for dentists to grow their practices while making a meaningful impact on patients’ lives. We tested several procedures. We tested multiple marketing […]

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