It’s easy to think that marketing for full arch implants is the same for all other implants, but there’s much more to it. Many implant practices believe this, and as a result, they don’t fully understand their unique full arch implant audience, their needs, and how to market to them. This rings especially true in a post-COVID and internet era, where prospects see themselves as healthcare consumers and prefer to explore their options before committing.
The Full Picture of Full Arch
Implant practices believe that full arch marketing is the same as typical implants, so they don’t invest much time or money into it. However, the truth is that marketing to full arch implant patients is a whole different ball game, so you need a strategy that understands that difference. This way, you’ll communicate to your prospects that you care about every detail of your process, putting them at ease and earning their trust.
Here are three articles to get you started.
1. 5 Best Practices to Win More Cases
Article Link: 5 Best Practices to Gain More Full Arch Cases
Our first article lays out five powerful techniques to help you set a foundation for your marketing, pinpoint your full arch audience, and deploy effective strategies to reach them. If you’re unsure where to begin with full arch marketing, this is a phenomenal place to start.
2. How to Close More Full Arch Cases
The second article talks all about designing, executing, and following up on the perfect full arch consult. You’ve gotten the prospect into the chair, so it’s time to show them how your services are what they need. The more you nail your consult, the more you’ll earn trust as the authority in your area.
3. Full Arch Marketing Guide
Article Link: The Full Arch Marketing Guide for Dentists
Our final article will be your best friend as you expand your full arch marketing. If you want to have a leg up on your competition, these strategies will help you understand your audience better than they ever could.These articles are all incredibly valuable, but they’re only pieces of the puzzle.
If you’re ready to see the full picture, schedule a FREE strategy call with us today.